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Free tools to get found on Google — and in AI answers

Search is no longer one box. People ask Google, and they ask ChatGPT, Claude and Perplexity. These check and fix the things all of them read — each one free, and each one useful on its own.

SEO & AI visibility checkFourteen checks on your home page — titles, structured data, llms.txt, AI crawler access, link previews — and a score you can share.AI crawler checkerDoes your robots.txt let ChatGPT, Claude and Perplexity in? Crawler by crawler, with the rule that decides.llms.txt generatorBuild an llms.txt from your sitemap and page titles — the map of your site AI assistants read.Schema markup generatorJSON-LD for your business — address, hours, phone, FAQs — ready to paste into your site.Link preview checkerHow your link looks on WhatsApp, LinkedIn, X and Slack — and what to fix when the picture's missing.robots.txt generatorLet AI search in, keep training out, block private paths — and see what each crawler will do.Google result previewSee your title and description as Google shows them, and where they get cut off.

Where to start

Run the SEO & AI visibility check on your home page first — it covers the basics in ten seconds and tells you which of the other tools you need. If it says AI crawlers are blocked, the AI crawler checker shows which ones and the rule doing it. If you have no structured data or llms.txt, the generators build both from facts you already have.

We used the AI crawler checker on India's 500 biggest .in websites — read what we found.

Want the background first? The guides explain how AI search picks businesses and what llms.txt is for.

Rather not do it by hand?

Populr runs these checks on your whole site, fixes what they find, and keeps it fixed — or a developer can switch it on from VS Code or Cursor in one click.

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